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Why Your Small Business Should Be on Social Networks

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The proliferation of using social networking has taken the business world by storm. The versatility, convenience, and not to mention the cost-effectiveness of each social networking platform has become so important that no business, either big or small, would dare ignore.

Social networking has given small businesses yet another means to promote and market their business for a relatively little amount of time and effort.

For small businesses that are not plugged in yet to social media platforms and are wondering what the fuss is all about, or pondering if they really need to use it, the answer is a definite yes. Every small business needs to engage in social networking platforms if, at the very least, they want to reach potential customers and stay competitive.

Consider the following reasons below why small businesses should look into social networking platforms:

Connecting with Customers. Social media has been becoming more important where a user may spend nearly a quarter of their time e…

Why Your Small Business Needs a Mobile Website

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We all have witnessed a phenomenon where people have come to a point in their lives that they are spending more time with their mobile phones than their laptops or PCs. In fact, many offices have now adopted a free-form way of working where people are no longer holed up in their cramped offices with window panes overlooking the city.

Everything can now be accessed through a mobile phone; from banking online, shopping, social networking, doing mobile research, mobile TV, right on down to doing business transactions.

Because customers are looking for a more convenient way to do their business through an easier platform, this becomes a perfect opportunity for small businesses to expand their presence with a mobile website.

Other reasons why small businesses should go mobile include:

Competitors are already doing it. It has always been a dog-eat-dog endeavor in the business world; and much like animals, small businesses should learn to adapt in order to survive. Sweeping through mobile techno…