Solution Web Designs Online Marketing Tips

Google completely changed the way users searched for information while using their phones with the release of Google Voice Search. In the past, searching online while using a phone or another device required that you open your browser, type the word or phrase you wanted to search for in that box, and wait for the results to come back.  Google Voice Search allows you to ask Google a question and find results almost instantly. You can update your website to work with this feature, which will make the site more appealing and accessible to those using the web. What is Google Voice Search? Google Voice Search is a tool that Google released for its users that allows them to do searches with their voice instead of their fingers. Initially available only on Android devices, Google later released a version that works on Apple devices. Many users compare it to Siri, the app designed by Apple for its devices. You can speak on your phone and ask Google a question like who sings a specif...

Google makes sure its search engine is always updated and thoughtful when it comes to the needs of the users. These days, most people depend on their mobile devices to carry out different activities in the online world. For this reason, Google has decided to focus more on these on-the-go users. As a result, Google has released several updates, which are designed to ensure that the web becomes a better place for mobile users. Currently, the most talked about is the mobile-first version of the search engine's index since it started rolling out on a handful of websites. Webmasters and search engine optimizers know that this change can mean a considerable modification in online ranking strategies. Mobile First Index in a Nutshell When Google indexes web pages, it means that it collects information which it will later use to prepare the search results for different queries. When a particular person searches for something, Google will display the results based on its formula using the...

Several years ago, Google rolled out "Featured Snippets," which is their way of optimizing the search experience for users. Not sure what they are? Head over and conduct a search on Google. Since their introduction, many search terms today return a specially promoted result, prominently displayed at the very tippy-top of the search results: the Featured Snippet. This innovative response to lessen search paralysis in an age when simple queries return millions of results has shaken up search engine optimization. Position Zero Before, the top spot you could occupy on the search results was #1. The algorithm for determining this is complex and slow to improve; moving from #7 to #1, for example, could take months or years of slogging through, especially with how the age of a webpage weighs in. With this new feature, though, there's now a result displayed even before any of the websites: the Featured Snippet, #0. Any search result from the top 10 can be the featured snippe...

The internet is a competitive space for many businesses, and local SEO provides them with the power to be seen by their customers. Although it keeps changing all the time, the fundamental impact it can have on your business is a time-tested truth. Many companies don’t quite know how to go about optimizing their local SEO for better ranking results. Here are 8 ways to improve your local search rankings in Google.   Improve Your Site Speed Google declared the speed of websites as one of the contributing factors for the search results visibility. What this means for your local SEO ranking is that if you have good content on your site, but it is slow, the search engine will not display it as a top result. Slow speeds will lead to lower rankings which in turn will lead to lower conversion rates. Check your website speed using various online tools to determine what you need to do to improve your load times for better ranking. Get More Online Reviews   Genuine online ...

Sample My Business Listing with Google Posts Have you been using the Google My Business, as well as your company website in your marketing efforts but still not gaining new business? Your content might be the problem. Your web content (descriptions, videos, images, and reviews) helps to tell your company’s story to potential customers; if it is not convincing enough, people can move on to your competitors. Through proper content, you can be able to engage clients and visitors through your site, online business listings, and social media platforms. Today, your content also needs to be SEO optimized to help your site to stand out in search results. Even with all this, most companies still struggle to maintain compelling, unique and fresh web content. Business owners who have been struggling with digital marketing have a reason to smile again. Google has a tool that makes content marketing easy, using a new feature known as Google Posts. You need not worry if you haven’t used this fe...

You have invested your energy money and time to create a new website for your business, but have you analyzed how you can benefit from using a feature known as Google My Business? Having a Google My Business page is very easy. Not only is the feature free but it also brings many benefits to businesses. What is Google My Business? Google My Business is an easy-to-use tool organizations and businesses can use to manage their online existence across Google. When you verify and edit your business information using this tool, it will be easy for you to help customers find you and you can use the chance to tell them what your business is all about. Benefits of setting up a Google My Business Page It increases the chances of your company being found by potential clients through this feature, Google will know your business as well as its location. This helps to legitimate the company in the eyes of Google hence increasing the chances of ranking higher. Your company will stand out b...

5 Questions to Ask When Choosing an SEO Web Designer There is a huge difference between a web designer and an SEO web designer. Choosing the right design team for your business is critical if you want to generate qualified leads for your business. A web designer will make a pretty website. If you are a model who is building a portfolio website, you may not need SEO. Your name will be the only keyword required to find you and the search engines are smart enough to figure that out with proper SEO installed on the website. However, this is not a sound strategy for a business website that should generate customers and have a financial return on your investment. An SEO web designer will make a pretty website strategically designed to generate business based on search engine keyword searches from your potential customers. SEO, or search engine optimization, refers to building a website that meets the criteria for showing up in Internet searches, and especially Google because they are th...