What is Content Marketing?
What is Content Marketing? In this day and age, content might include everything from meta descriptions to keyword phrases and SEO tactics to instructional videos and websites. How do you know what content means if there are so many examples? We dig into the specifics in this post. Content marketing definition Content can refer to any medium from print, voice, video, and game advertisements. While this blog will mainly talk about digital content, there are numerous forms of offline content that businesses can use for marketing. Newspapers, magazines, radio ads, and billboards are examples of offline ways to reach your target audience. Online marketing comprises of print, video, and voice advertising that businesses use to reach a specific group of people. For example, a doctor in Manhattan might show a tour of his or her exam room in a video on the business site. This video serves to inform people of the technology the physician uses as well as provide a ...